Basic Video Creation & Platform Promotion Training Session 2: Post-Production & Platform Promotion

Course Overview

This training program is designed to equip PhD candidates with essential skills in video creation and promotion, focusing on mobile device capabilities. The workshop is structured to maximise learning within time constraints while providing practical, immediately applicable skills.

 

Session 2: Post-Production & Platform Promotion (1.5 hours)

A. Post-Production

1. Video Editing Fundamentals

  • Mobile editing apps overview
  •  Basic editing techniques
  • Transitions and cuts
  • Text and graphics integration

2. Enhancement Techniques

  • Audio cleaning and optimisation
  • Colour correction basics
  • Adding captions and subtitles
  • Thumbnail creation

B. Platform Promotion

1. Platform Strategy

  • Platform selection and optimisation
  • Video SEO basics
  • Metadata optimisation
  • Analytics interpretation

2. Content Distribution

  • Cross-platform sharing strategies
  • Academic network leveraging
  • Engagement strategies
  • Building a sustainable content calendar
     

About the trainer

Matt Harris is a Producer and Director of short films with over two decades of experience. His films have been exhibited at festivals worldwide and online. An accomplished educator, Matt shares his expertise through workshops, training sessions, and teaching at colleges and universities. His work focuses on visual storytelling and integrity, exploring diverse narratives and perspectives that resonate with audiences.

His films have been exhibited at festivals worldwide and online.
 

To book

Please book via this Inkpath link, by 12 noon on 29 January 2025.